How Amour Vert Made The Luna Print With Famous Italian Print House
Partnership with Amour Vert
Digital creator and mom of three Sarah Chuck, a member of the Amour Vert community, wears the Darla dress in the Luna print.
Amour Vert’s Luna print has a story that is as captivating as its design. This colorful pattern bloomed naturally – a member of their design team stumbled across a stunning field of bold poppies. While this flower is known for its toxicity, its simple beauty is undeniable. The juxtaposition of danger and allure laid the foundation for the Luna print.
Beyond the poppy, the Luna print combines Europe’s scenic beauty with California’s wine country vistas, blending old-world elegance and laid-back California vibes. It symbolizes Amour Vert’s dedication to blending natural beauty with elegant style.
LINEASTUDIO Partnership: Where Tradition Embraces Innovation
Amour Vert’s Luna print is a testament to the strength of their partnership with the Italian print house LINEASTUDIO. This collaboration combines tradition, innovation, and craftsmanship. “In a world dominated by digital processes, there’s a profound beauty in the analog artistry of tempera painting.”
LINEASTUDIO’s commitment to traditional methods is a cornerstone of their design process. The Italian print house takes months to perfect each design, a testament to their dedication to quality and artisanship. Unlike modern, fast-paced, and often unsustainable production methods, Amour Vert and their collaborators favor a slower, sustainable approach.
LINEASTUDIO’s legacy in fabric artistry goes back generations. Known for dedication and attention to detail, they have mastered the art of hand painting fabrics, blending historic techniques with modern creativity. Their work is a dance of precision and passion — every brush stroke tells a story of heritage and artistry.
From Canvas to Wearable Art
“When wearing these prints, I feel like I’m wearing art, not just clothing.”
“Knowing that the Luna Print began as a hand-painted canvas adds a new layer of depth to my wardrobe.”
The Luna Print Collection by Amour Vert embodies the concept of “wearable art.” This unique collection began as a hand-painted work of art on canvas.
The Luna Print in Silk
This timeless print comes to life on high-quality, sustainable silk. Known for its smooth texture and lustrous sheen, silk is both luxurious and durable. Each piece carries the artistry of the print, creating a harmonious blend of style and sustainability.
Transferring the Luna Print from canvas to clothing combines creativity and technical precision. The Luna Print began as an artist’s vision and was brought to life with vibrant tempera paints on canvas. Translating this painting onto fabric requires careful attention to detail, color, and texture, ensuring that the richness of the original painting shines throughout the collection.
Embracing a Greener Future: The Luna Print's Testament to Sustainable Partnerships
Amour Vert stands at the forefront of sustainable fashion, consistently seeking partnerships that echo their dedication to environmental responsibility and transparency. The Luna Print carries on this commitment, merging sustainable fashion with artistic excellence.
Amour Vert does their part to keep clothes out of landfills through ReAmour. This program embraces the “reduce, reuse, recycle” model by making it easy to shop preowned Amour Vert styles